I was quite surprised to learn that many parents are still not sure if they should be applying sunscreen to their children, with much confusion around vitamin D and the sun.
Sun protection is a big deal in our house, mainly as I have very fair and sensitive skin and have had to have moles removed in the past, so I do worry about the children. Even the teens aren’t allowed to March down to the beach without me making sure they are coated in sunscreen!
Research by Sunsense – Australia’s number 1 sunscreen, now available in the UK is quite shocking! Millions of children in the UK are at risk of life threatening sun damage as more than half of parents don’t think they need sun protection if it’s not hot.
- A total of 57% of parents surveyed by SunSense, Australia’s number one sunscreen, said they only ever apply sunscreen to their children if it’s a hot day. A further 32% said they didn’t think sun protection was necessary in this country at all as there isn’t enough sunny weather.
- Parents also admitted they still don’t understand Sun Protection Factor (SPF) labelling, with many thinking that the higher the SPF rating the longer they can stay in the sun and the less often they need to reapply.
Celebrity doctor Dr Chris Steele says these misconceptions are cause for concern, himself having suffered four skin cancers as a result of over exposure to the sun.
The health professional explained: “What is worrying about these findings is that the majority of sun damage occurs before the age of 21 so it is absolutely vital that parents understand how to protect their children.
“Suffering sun burn as a child or teenager greatly increases the risk of skin cancer in later years.
“The most common misconception believed by many parents is that they don’t need to apply sunscreen on cloudy days. The reality is that cloudy days can often bring more risk as children will stay out longer when the sun isn’t as hot, meaning the damage caused can be more intense.”
Vitamin D was another area of confusion for many parents, with 38% of parents admitting they don’t apply sunscreen regularly because they want their child to get enough vitamin D. The British Dermatological Nursing Group (BDNG) and the School and Public Health Nurses Association (SAPHNA) recommend a diet rich in vitamin D as a more effective and safer alternative than putting children at risk of skin cancers by not using a sunscreen.
Susan Maguire, operations manager at the British Dermatological Nursing Group (BDNG), said: “There is no standard definition of how much vitamin D we need, but our best estimate is that every day casual exposure to sunlight is enough to produce vitamin D. Dietary sources and supplements are a safer option than the sun for maintaining sufficient levels.”
SunSense carried out the research into sun protection awareness after it was reported that 41% of parents revealed that their children have got sunburnt while at school.
Rebecca Wakefield, mum of two from Cheshire, said: “My children are both very fair skinned so it’s always a worry in summer when we send them off to school knowing they will be playing outdoors. We always try our best to lather on the sunscreen before school but there have been occasions when it’s been cloudy and we haven’t thought they needed it and they have got sunburnt.”
To counteract the common sun myths and help to reduce the risk to children, SunSense is this week launching a UK-wide schools competition and campaign to help educate parents and children on the facts about sun protection.
The Sun Sensible campaign will provide primary schools and nurseries with educational activity packs designed to teach them how to protect themselves, with important messages including:
· Apply sunscreen at least 15 minutes before going outdoors.
· The higher the SPF the better (the National Institute for Clinical Excellence recommends at least SPF 15).
· Reapply every 2 hours. Remind children how to apply the cream.
· Be careful to cover all exposed skin.
· Cover up with clothing, hats and sunglasses.
Karen Kennedy, marketing manager at SunSense, said: “By educating children from a young age we hope to instill important messages about sun protection so that they can start taking responsibility for their own skin and share their knowledge with the whole family.
“Skin cancer is now the most common form of cancer in the UK. In fact, UK deaths from this type of cancer have overtaken Australia; so it’s in association with Australia’s No.1 sunscreen that the Sun Sensible campaign aims to make children aware of the dangers early.”
The campaign launches with a competition for school pupils to design a T-shirt to promote sun safety messages. Schools that enter can win outdoor shade areas for pupils.
SunSense, a range of SPF50 and 50+ sunscreens, is available from leading independent pharmacies, John Lewis, Waitrose and Ocado. For more information on the products or the Sun Sensible campaign visit www.sunsense.co.uk
As well as the school competition, the fabulous team at Sunsense have also given me a sunscreen package worth almost £100 to giveaway to one of my readers:
The collection contains:
Daily Face £18.50
Ultra 500ml £31.99
Ultra Roll-on £8.99
SunSensitive £16.99
Toddler 125ml £14.50
Lipbalm £5.99
Wristbands x 6
Frisbee
To Enter:
a Rafflecopter giveawayThePrizeFinder – UK Competitions
The daily face 🙂
toddler milk!!
The SunSense™ Sunsensitive as I suffer badly from heatrash.
SunSense™ Sunsensitive
Daily Face xxx
The Toddler milk
I’d love to try the Sunsense Lip Balm SPF 50 15g
The SunSense™ Anti-ageing Face Mattè
toddler to protect my little ones x
SunSense™ Anti-ageing Face
Toddler, for my little munchkin.
The sunsensitive – I have super sensitive skin that burns so easily!!
The lip balm
sun sensitive – my little boy has problems with sun screen
The roll on….mess free protection!
LAURA HARRIS
The roll on……mess free sunscreen!
LAURA HARRIS
The Daily face , my skin gets so dry
Frisbee
Daily Face
SunSense™ Sunsensitive
Sunsense sun sensitive, both my toddler and I are very fair skinned, need as much protection as possible. Plus we both have sensitive skin. 🙂 x
SunSense™ Sunsensitive
SunSense™ Sunsensitive
Daily face x
the toddler milk xxx
The daily face looks so useful!
Sunsense Lip Balm
The toddler milk x
Daily face! I’d love to try all because I’m a factor 50 user who likes to look after skin, but I do find them generally quite greasy and horrible, would be nice to see if one made for the face is better!
Toddler mlk for my 2 yo
I’d like to try the Sunsensitive daily face.
SunSense Aftersun Cooling Crème Gel
the toddler one
sun sensitive
the sunsense ultra because it has an SPF of 50+
Ultra Roll-on
anti aging face
the toddler milk would be perfect!
the SunSense Aftersun Cooling Crème Gel it looks very refreshing
Toddler Milk!
@ashlallan
Toddler milk
SunSense™ Toddler Milk
My toddler has very sensitive skin and I think this would work well! 🙂
The ultra roll on
Toddler milk 🙂
Hele
The lipbalm
SunSense™ Ultra
SunSense™ Anti-ageing Face Mattè
sun sensitive
SunSense™ Ultra sounds good for all the family 🙂 x
SunSense™ Sunsensitive
Sunsensitive for my son
the SunSense™ Toddler Milk
linz.1979@hotmail.co.uk
SunSense™ Sunsensitive
SunSense™ Ultra great for holidays for all family
Daily Face
the toddler milk
The Toddler milk
Daily Face
The Daily face as my fair sensitive skin is a nightmare to protect!
The toddler sun cream
the daily face , i have had severe burning when i was in my teens on my face from sunbathing to help my skin condition psoriasis and im paranoid now im older about it
SunSense™ Sunsensitive
The lip balm
daily face
SunSense™ Sunsensitive
roll on very handy
The Daily Face.
The Toddler milk
c.sullivian@sky.com
the toddler milk to protect my little ones
daily face
@sarahrees151286
Daily face
The Daily Face
The Daily Face.
Toddler Milk for the little man in my life x
The roll on,saves getting it all over your hands 🙂
Daily face
the toddler milk.
SunSense™ Anti-ageing Face for me
the roll on seems a clever idea
The daily face
SunSense™ Sunsensitive
The sunsense daily face looks really good.
daily face
Ultra
Daily Face
SunSense™ Sunsensitive
The lip balm
toddler milk
the toddler milk for my little ones
SunSense™ Toddler Milk
Ultra Roll On sounds clever.
Never heard of SunSense so it would be interesting to try!!
Ultra roll on sounds good
The Daily Face
Would love to try the Toddler Milk
SunSense™ Daily Face
Lip Balm for me please
The Daily Face is the product id most like to try
Ultra
The toddler milk for my son, he loves going out in the garden when the sun comes out.
SunSensitive
I’d love to try the Daily Face
The daily face is something I need to try!
SunSense™ Sunsensitive
SunSense Sunsensitive. I am really fair skinned!
The Sunsensitive 🙂 Very fair skinned and going to Egypt in 2 months!
I’d love to try the ultra roll on.
daily face
I have used their Sunsensitive cream for the last few summers after being recommended it at a hospital’s dermatology dept. My skin is sun sensitive and sensitive to some creams but this one is great. Very high UVA (5 stars) not just factor 50.
SunSense™ Aftersun Cooling Crème Gel just the thing for after school
Daily face
The Anti-ageing Face, first time i have seen this, could be worth trying!
@tjsi1963
the toddler milk
http://www.adventuresofayorkshiremum.co.uk
Daily Face and the toddler milk.
the daily face
SunSensitive
Ultra 500ml £31.99
Toddler milk for my gorgeous 2 year old son
daily face
toddler milk for my lb!
Daily face 🙂
SunSense™ Aftersun
SunSense™ Sunsensitive – Paul Witney
I use SunSense Daily Face every day and love it but would love to try the Sun Sensitive as well!
SunSense™ Sunsensitive as I have very sensitive skin
SunSense Lip Balm
the toddler milk
SunSense™ Toddler Milk
Daily face
SunSense™ Sunsensitive
The Sun Sensitive as toddler and I both have sensitive skin, and I find it hard to find sunscreen that doesn’t flare up our skin.
sunsensitive as this would be ideal for all the family who have all have different skin types
Sunsense Ultra
sunsensitive as I often get a bad reaction from other suncreams
the daily face
I’d love to try the SunSense™ Sunsensitive 🙂
I want to try the daily face cream 🙂
The daily face cream
th daily face
Lip balm :}
Like the sounds of Daily Face.
Fancy the Ultra Roll-On myself :o)
SunSense™ Sunsensitive
SunSense™ Sunsensitive as hopefully it would stop me from getting prickly heat/heat rash
The Toddler milk would be perfect for my wee red-head! I have three very very pale kiddies and one that tans after 5 minutes in the sun, but my red-head gets the worst deal! This would be fab, thank-you!
The sunsensitive range. Dexter is soooo pale – I’m not sure where he gets this from as we tan so easily!
Sun sensitive cream as my skin is ultra sensitive.
The SunSense™ Sunsensitive – all my kids have suffered with eczema – and finding the right suncream is a struggle, even ones prescribed by the doctor sometimes doesn’t help.
The daily face.
daily face cream
I think my lips would love the lip balm @mandsmanc
SunSense™ Sunsensitive
I’m pretty careful in the sun but I’d like to try the SunSense™ Aftersun Cooling Crème Gel
The lipbalm I think!
Daily Face
the lip barm
SunSensitive with sensitive skin myself and running in the family this is a must to try 🙂
Toddler Milk .x
The Toddler Milk 😉
Daily Face
Daily Face for sure
Daily face
SunSense™ Sunsensitive i think this is so important and useful
The daily face
The daily face
Daily Face @pjo77
Lipbalm
Ultra
The lip balm 🙂
The roll on
The Lip Balm 🙂
The Toddler milk
Daily Face
The Lip Balm, my lips always burn 🙁
SunSense™ Anti-ageing Face
The Toddler Milk 🙂
@beccicleary87
rcleary57@yahoo.com
SunSense Lip Balm
fingers and toes crossed.
sandy4268@msn.com
ian sanderson
The SunSense™ Sunsensitive as I get prickly heat
@compingstar
SunSense™ Toddler Milk
SunSense™ Toddler Milk
SunSense™ Sunsensitive
The SunSense™ Sunsensitive
SunSense™ Toddler Milk
toddler
SunSense™ Anti-ageing Face Mattè
Daily Face.
@tjsi1963
would love to try the toddler milk x
I would love to try the SunSensitive! We all have sensitive skin in my family, so it would be great! 😀
The sunsensitive. it looks fab
Toddler Milk for my little munchkins x
Ultra Roll on sounds fab!
I would like to try Anti-ageing
The Roll-on – sounds much less messy!
The SunSense™ Sunsensitive as I suffer badly from heatrash.
SunSensitive!
the ultra roll sounds like fun not used anything like that before
lipbarm
anti-ageing face
SunSense™ Sunsensitive, my skin is super sensitive and I find it hard to find products that don’t irritate it x
the ultra roll